Nestled along the sun-kissed shores of Forte dei Marmi, Augustus Hotel & Resort embodies the spirit of Italy’s golden age. Since its debut in 1953, this Tuscan treasure has become a cherished haven for those in search of understated luxury, timeless design, and a personal touch. With its sophisticated villas, lush landscaping, and an iconic beach club, Augustus masterfully weaves history into five-star indulgence.
As you venture down the charming, red-hued driveway, Villa Pesenti emerges—a modernist jewel designed by celebrated architect Osvaldo Borsani. Originally home to Augusta Pesenti, this villa anchors the legacy of Augustus. Surrounded by expansive gardens and inviting open-air lounges, Villa Pesenti exudes the irresistible charm of 1950s dolce vita. Its tranquil ambiance encourages relaxation and reflection, echoing the elegance of a cherished past.
Just a short stroll behind Villa Pesenti is La Nave, a striking three-story edifice reminiscent of an ocean liner. Here, contemporary rooms and suites provide breathtaking views of the Apuan Alps. Begin your day with a tailored workout at the state-of-the-art Technogym wellness center, or practice yoga amidst the verdant gardens. The spa offers personalized treatments designed to rejuvenate both body and mind.
Over the years, Augustus has enriched its accommodations with uniquely styled villas that elevate the concept of vacation living. Each of the ten villas—including Villa Franca, Villa Magenta, and the recent Villa Ala Anita and Villa Ala Bianca—boasts its own distinctive charm. These residences blend modern comfort with a nod to Tuscan aesthetics. Villa Radici, the latest addition, debuted this season after an intricate redesign by Discreet Architecture and Milan’s De.Tales. This villa offers seven suites cloaked in soothing shades of ochre, green, and soft pink, celebrating the elegance of both Liberty style and mid-century Italian design.
Opposite Villa Radici, a secluded outdoor pool awaits, furnished with sun loungers and shaded pergolas—a true oasis for relaxation. Whether you opt for a refreshing swim, lose yourself in a book under the sun, or savor a sunset drink, this pool embodies the quiet sophistication that defines the entire estate.
The story of Augustus wouldn’t be complete without a nod to Villa Agnelli, previously belonging to the illustrious Agnelli family and now a part of Augustus Lido. Acquired by Edoardo Agnelli in 1926, this villa was instrumental in establishing Forte dei Marmi as Italy’s elite seaside retreat. The exclusive underpass, connecting directly to the beach, endures as a private path for resort guests. Once a playground for the Italian aristocracy and international elite, this glamorous seaside haven has been thoughtfully reimagined for modern travelers.
At the beach club, seventy-four charming beach cabanas provide ample room for relaxation, where refreshing beverages accompany the sound of waves lapping at the shore. The heart of the club, Bambaissa Restaurant, celebrates the rich culinary landscape of Tuscany’s coast. Led by Executive Chef Edoardo Leoni, the menu evolves daily, showcasing everything from freshly caught seafood to seasonal produce. In the evenings, indulge in a private candlelit dinner under the cabanas, with the soothing rhythm of the sea creating a backdrop for an unforgettable dining experience.
At Augustus, luxury unfolds slowly, with each moment steeped in history yet tailored for today’s traveler. Here, you’re invited to savor the true essence of Tuscan living: rich, relaxing, and intimately connected to the landscape.
Image Source: Tripadvisor
